by Montage Talent on January 20, 2016
Here’s a healthcare staffing trend that’s often overlooked: Turnover rates in hospitals have risen steadily for the past several years, climbing to 16.5% at the end of 2014. Survey sponsor NSI Nursing Solutions Inc. also reports that hospitals lose an average of $4.21 to $6.02 million when a bedside RN leaves. Take this in tandem with the extreme healthcare talent shortage, especially in nursing, and it becomes clear that job candidates hold most of the cards in hiring. How can hospital recruiters respond most effectively? By looking at the hiring process through their candidates’ eyes, and watching for potential red flags that could turn candidates away.
There’s a reason your healthcare candidates are looking for a new job, and it may not be about benefits and compensation. In SHRM’s 2015 Employee Job Satisfaction and Engagement survey, 72% of respondents ranked “respectful treatment of all employees at all levels” as very important to job satisfaction, and just 33% felt satisfied about this at work. That’s pretty telling. “Trust between employees and senior management was ranked very important by 64% of respondents, while just 28% said they felt satisfied about this at work. What’s also interesting is that 64% of respondents felt “benefits” was very important; 61% said “compensation/pay” was very important. In other words, though candidates certainly will want to know about benefits and compensation, they’re likely to be looking for other pre-hire indicators of your organization’s culture in the hiring process such as:
In a competitive market such as healthcare, chances are your top candidates will have several positions or offers to consider. If you’re competitive on benefits and compensation, then these pre-hire indicators may be the tipping point you need to win them over.
So how do you ensure high marks from candidates on these pre-hire indicators? By treating candidates to a respectful hiring experience, and making sure you provide the information they seek.
A video interviewing solution designed specifically for hiring will help you do both:
If you’d like to hear directly from healthcare recruiters about their experience with video interviewing, download our article, “Three Healthcare Recruiters Review Montage.”
Yes, there are candidates who frequently job-hop for better pay, but a majority are looking for a more satisfying job. If your healthcare organization is big on respect and trust in the workplace, make sure these shine through in your hiring experience. You’re more likely to attract right-fit candidates who share the same values as you.
Michele Ellner is the Director of Marketing for Montage and has worked closely with recruiters and talent acquisition professionals throughout her career. She markets for the most mature video interviewing solution available, purpose-built to transform the hiring experience one smile at a time. Michele has focused her career on talent acquisition technology, staffing, HR services and outsourcing for over 20 years. Reach Michele at email@example.com or follow her @ellnerellner.