Gen Z is a brand-conscious generation. This up-and-coming talent pool talks about brands, products and services 33% more in their daily conversations than any other group. Brands influence their decision-making as consumers, and as they enter the workforce, their choice of employers, too. That’s why creating and crafting a better brand presence on campus has... read more
Categories for Gen Z
Don’t let these simple mistakes sabotage your campus recruiting performance this year. #GenZ #CampusRecruiting
They’re the Class of 2019. A generation one million larger than Millennials. This year, Gen Z will enter the workforce in huge numbers, and employers are on board.
Employers plan to increase their U.S. college hiring by nearly 17% this year. What does that mean for you, campus recruiter? You’re up against extreme competition for the student candidates you want to hire. Give yourself the advantage by getting top college recruits in front on your hiring managers faster, with these technology-driven college grad... read more
Just when you’ve got a handle on a hiring process that speaks to Millennials, it’s time to revisit your perceptions and expectations about the modern candidate. In 2018, the youngest candidates to enter the workforce (ages 18 to 22) will be part of Gen Z, a cohort that represents 25% of the U.S. population. Gen Z... read more