The latest job seeker research out by ERE Media about Glassdoor.com, the website that lets people share their job experiences and salary information to help others make better job decisions, should highlight the importance of companies' online presence and branding. According to the report, 48% of job seekers use Glassdoor.com, and nearly all of these candidates are in income brackets between $25K and $74,999K.
48% of job seekers use Glassdoor.com.
One of the most interesting revelations is how job seekers use the site’s information: Nearly 50% visit Glassdoor.com before they start looking for top employers, and about 22% use it after they’ve viewed an employer’s job posting. That means a good majority of your candidates already have some ideas in mind about your company before they even apply. Getting and keeping them engaged right from the start is critical. Easier said than done? Not when you have purpose-built video interviewing technology available to power up your talent acquisition.
Nearly 50% of job seekers visit Glassdoor.com before they view top employers.